China has over 15 mainstream gaming media outlets that can provide support for game news, previews (playtests), reviews, interviews, and web advertisements.
We will assist in releasing press releases for the game on mainstream media, invite media outlets to write reviews, and place ads on media websites.
Video & Stream
Influencers in China have a strong guiding and promoting influence on players’ consumption, and video & live streaming are currently the most influential content formats in China. Most influencers in this field are active on Douyin and Bilibili. Additionally, there are some influencers are active on platforms like Weibo, Heybox, and NGA forums, which are more focused on providing information and community services.
We have a large network of collaborating influencers across all major platforms in China. Based on the game’s platform, genre, audience, pricing, and other factors, we will match the appropriate influencers to carry out promotion work.
Community Management
We help establish QQ/WeChat groups, manage Baidu Tieba, KOOK channels, and other social media platforms for your game in China. We localize and synchronize official information, while also collecting and sharing feedback from the Chinese community.
We will also recruit content creators for your game, with well-established incentive and management systems in place to motivate the community’s creative efforts, ensuring that more relevant content appears across Chinese internet platforms.
Social Media
We can help set up social media accounts for your game on platforms such as Douyin, Bilibili, Weibo, Xiaohongshu and Heybox, and handle content publishing and account management.
We have extensive experience in social media account management, including handling official accounts for top IPs such as World of Warcraft (China).
Brand Partnerships
We have established connections and collaborations with many brands, including peripherals, trendy brands, and food & beverage companies.
We can facilitate cross-industry collaborations between game products and these brands, including online exposure and offline promotional activities.